Lyft Real Stories
As the Art Director on the Lyft Real Stories project, I oversaw the production, design, and created custom album artwork as we turned one record shop’s real story into this :60.
Team:
Creative Directors: Alex Solarte, Claire Hartinger
Art Director: Giselle Matz
Copywriter: Taylor Tokarz
Album design
Tasked with the challenge to create unique, realistic album designs that span across different genres and generations of sound, my love for design and music came to life. I created multiple record designs that would be showcased at the Limited To One record shop.
Website Design
In support of the :60 real story, I designed a landing page to drive business towards the product; Lyft Concierge. Most people use Lyft for rideshare. Lyft Business partners use Lyft to help their customers get home.